CBA Case-Study Workshop with Rilke Labs:
"Innovation beyond waste"

3rd June 2021 at 11.30 A.M. CET

Description of the event

The Case-Study Workshop is CBA’s unique training format enabling participants to actively engage with members of the host firm who sets a real-life challenge and selected Circular Expert Practitioners.

In the upcoming session the participants will work in groups to find solutions for the business case study arising from the challenge set by Rilke Labs. In the conclusive part of the programme, each group will present their solutions to the host firm and get feedback from them and from our Circular Experts.


Participation, registrations and groups composition

Working groups will be consisted of a maximum of 6 people each, including a group leader (CBA Circular Expert practitioner) and one representative from the host firm’s management team.

The number of available seats in groups (ideally 4) is therefore limited. Early registrations are welcome. The selection will be made upon first come – first served basis, priority will be given to CBA Circular Expert Practitioners. Other participants are welcome to take part as observers.


About Rilke Labs

Rilke Labs is an R&D start-up providing value recovery solutions in material flows along different value chains. Rilke’s solutions make use of state-of-the-art technologies ranging from advanced detectors, custom-built devices, and computing systems based on machine learning and computer vision.

A flow of end-of-life materials is one of the most complex compositional streams. Dealing with complexity is one of the required virtues enabling the upscale of the materials and increasing their value. This relates to waste treatment facilities as well as value-chain relations and inbound logistics.

Rilke Labs’ frontrunning solution THERESA is a complete data-gathering and monitoring platform based on innovative AI technology for material identification and revealing data analysis to support business operations. It consists of an in-house developed automated monitoring device with a machine vision system and state-of-the-art AI backbone trained neural network, as well as an advanced IT platform for data science with easy-to-use mobile and desktop web user interfaces.

In its immediate application, THERESA is bringing benefit by increasing throughput and reducing downtime of any kind of material recovery facility, all while mitigating the risks involved in handling the complex material stream. In addition, it enables a number of integrated B2B services offered to different target groups within the value chain.

Business case challenge

Defining Rilke’s service portfolio based on THERESA’s technology by taking into account opportunities arising from diversified market expansion into new value chains and a composite revenue model

“As a startup, a number of challenges lie ahead. We have so far demonstrated the usability of the technology in the sorting of municipal waste streams. However, we are looking for other specific areas of application. Furthermore, finding a suitable revenue model (e. g. technology transfer, subscription, etc.) for that specific market is a crucial step in the commercialisation. Ideally, you would help to design a portfolio of Rilke Labs’ services enabling a circular economy based on THERESA’s technology.”

Rilke Labs’ Management Team


Specific challenges to be addressed:

  • Target market, target segments and value-chains and early adopters
  • Revenue model, IP
  • Designing a business proposition

Working group outcomes to be combined in a final synthesis:

a) Service specification (groups 1, 3)

b) Service organisation (groups 2, 4)


11.30 Opening of the programme
Outline of the workshop
Jurij Giacomelli, Founder, Managing Director, Gm & Circular Business Academy (CBA)
11.45 Presentation of Rilke Labs
Aljoša Hafner, CEO, Rilke Labs
12.00 Q&A
12.10 Case Study challenge
Instructions for participants
12.20 Group work initiation
(participants are subdivided into 3 – 4 groups
Part I: Identification of Problem – Solution fit

  • Target market identification and quick analysis; early adopters
13.00 Lunch Break
14.00 Welcome back: Continuing with group work
14.05 Part II: Designing a service

  • Channels, partners
  • Revenue model
  • Metrics and milestones
14.45 Plenary Checkpoint and further instructions
14.55 Part III

  • Risks identification
  • L-T Financing issues and options
  • Next steps recommendation – service design and organisation
15.44 Submission deadline for Three-Slide Solutions by the working groups
15.45 Short Break
15.50 Presentations
Each group presents a solution in 5 minutes, followed by a 5-min Q&A
16.35 Feedback, discussion and synthesis
17.00 End of Programme

Workshop materials

Recording of the workshop


Dogodek je sofinanciran s strani Republike Slovenije in Evropske unije iz Evropskega socialnega sklada.
The event is co-financed by the Republic of Slovenia and the EU under European Social Fund (ESF).