The Challenges of Circular Transformation: The Case of Skaza

8th November 2019, 9:00 – 15:00

Seminar Summary

The first Circular Opportunity Day inaugurated the Circular Business Academy with a seminar and workshop tackling “The challenges of circular transformation”.

The day was kicked-off with a presentation on circular economy regulation and organization on the national level by Dragica Marinič, the Coordinator of the Strategic Research and Innovation Partnership for Circular Economy (SRIP). An outline by Bart Stegeman, the CEO of Plastika Skaza, of the company’s specific challenges on their road to circularity served as the case for practical workshop later in the day.

Jasna Suhadolc, Founder and Managing Director of Actuado, elaborated on the importance of engaging and communicating effectively with stakeholders, particularly in the field of sustainability and circularity. Janez Križan, Director of new business development & innovation at A1, sketched our smart and circular future and how A1 is moving towards circularity by employing emerging technologies.

Christiaan Kraaijenhagen, expert consultant on circular transformation from Innoboost, introduced new business frameworks and deployed tools to support companies transitioning from linear to a circular business model, which were applied on a real-life business case of Plastika Skaza. The workshop exercises were aimed at re-thinking product design, manufacturing processes and how to approach these new concepts through collaboration. Kraaijenhagen explained that a company has to examine its system, identify all of the stakeholders and prepare to collaborate with them in a much more extensive manner. Foremost, however, the circular transformation process starts with oneself.

Seminar Materials

Programme of the seminar: 
“The Challenges of Circular Transformation”

Case Study:
Skaza’s Challenges

Presentations of the speakers:
Jurij Giacomelli, Founder and managing director, Gm: 

“Launch of the Circular Business Academy and introduction to the Challenges of Circular Transformation”

Dragica Marinič, Coordinator of SRIP Circular Economy, ŠGZ:
“Strategic Research and Innovation Partnership (SRIP) Networks for the Transition to Circular Economy”

Bart Stegeman, Executive director, Plastika Skaza d.o.o.:
“How to seize circularity potential of Plastika Skaza – Case study”

Jasna Suhadolc, Founder and managing director, Actuado:
“Inbound Marketing for circular companies”

Janez Križan, Director of new business development & innovation, A1:
“Getting Smart and Circular”

Christiaan Kraaijengagen, Co-founder and managing director, Innoboost:
“10 steps of the circular transformation”

An additional article to kick-start embarking on the circular transformation journey within your organisation by Innoboost & TU Delft:
“Kickstarting Circular Business Experimentation – From product ownership to customer experience”


Investment is co-financed by the Republic Slovenia and the EU under European Regional Development Fund.